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From romance and office politics, to luxury homes and new builds, CTV Life Channel’s Listing Large has it all
They settled on Listing Large, but CTV Life Channel’s new original docu-reality series could easily have been titled Still Standing After All These Years, When Uncomfortable Becomes Comfortable or even the proverbial When Life Hands You Lemons, Make Lemonade.
Because when the cameras follow real estate moguls and long-time business partners Odeen Eccleston and Lamont Wiltshire on their journey to grow the Wiltshire-Eccleston (WE) Group brand — a group of GTA construction, real estate and development companies — we get a candid look at the everyday hustle of a hardworking, unconventional working relationship, including the highs and the lows.
“It’s not just a bed of roses or a story that just gets better and better,” said Eccleston. “Our plan is to open this amazing brokerage, but it was during a rough time in the real estate market so it’s almost like ‘Will the brokerage succeed or not?’ and I guess that’s a parallel to ‘Will Lamont and Odeen succeed or not?’”
The on-again, off-again couple met in their early 20s and have been business partners for close to a decade. At one time they worked out of the back of a car, now they have an impressive Durham region office and a staff of 25 as they bring Wiltshire Homes, WE Realty and WE Developments under one roof to carve out a niche in the ultra-luxe market.
The show gives viewers a glimpse into multimillion-dollar homes and Eccleston’s magic touch when it comes to managing listings and getting deals done at the high end, including how she tries to impart that skill to her growing staff. But it also reveals that no one is immune from the uncertainty of the current market, said Wiltshire.
“It’s just so unpredictable,” he said, pointing out that every market is tumultuous at the moment, from luxury to midrange to entry-level. “You can’t really get into a good grove, and as soon as you do, there’s another wrench thrown at you. It’s just non-stop.”
Which is why the duo have simply learned to “be comfortable with being uncomfortable,” he added. The cameras catch them right in the middle of their growth period, as they go through both personal and business challenges related to navigating unexpected circumstances and breaking ground on new developments, including one property they once dreamed of sharing.
They hope the honesty and resiliency of their story will connect with people on more than one level.
“We wanted to peel back and open up what’s going on in an everyday hustle story … how we navigate our company and our business and our personal lives,” said Wiltshire, whose admiration for his partner shines through, calling her the “ultimate professional.”
For Eccleston, the story is about perseverance, hard work and resiliency, a skill she says she gets from her parents who taught her to make lemons out of lemonade and stay focused on the positive at a young age.
“We’ve been in business for over a decade and we’ve seen ups and downs, highs and lows, and yet, the company is still standing,” she said. “I think that’s paralleled with our relationship, that has also gone through so many tumultuous times but we’re still standing.”
Listing Large, which also features WE Group agents Crystal Ferrari, Alyssa Ennis, Diana James and new hire Stefan Zec, airs Mondays at 8 p.m. EST on CTV Life, CTV.ca and the CTV app.