Mondial finished a video project with The Martin Agency for beer brand Busch. Called “A Case Against Space,” the 80-second clip features retired astronaut Doug Hurley explaining that humans can’t drink beer in space because zero gravity turns it into a foamy mess. The clip, which features music and sound by Tiny Lion, promotes Busch’s pledge to donate to nonprofit One Tree Planted for every case of beer purchased during Earth Month.
FreshMove Media launched websites for Zoe Therapy Services, a local mental health and lifestyle medicine clinic, and The Euro Shop, a German vehicle auto shop in Chesterfield. Entegra Procurement Services hired FreshMove to produce the next volume of its company publication. Work for the Maryland-based food group purchasing company includes culinary articles and curated photography.
Emerging Earth Films and filmmaker Trevor Frost produced three videos that make up the first installment of “My Home Virginia,” a Virginia Tourism Corp. video series posted on its website and YouTube channel. The three videos feature Frost, a Virginia native, traveling to destinations across the state and were co-produced by Emerging Earth Films’ Melissa Lesh.
Addison Clark completed a customer testimonial-style video for client Dogwood State Bank Small Business Lending. The three-minute clip features a bank executive discussing the SBA loan process for a small business and will be used in marketing emails and on the bank’s website and LinkedIn page.
Addison Clark launched a website for Shield Contracting, a sitework contractor based in Ashland. The agency produced an informational video series for Gilman Heating, Cooling & Plumbing. The videos address common homeowner questions about HVAC and plumbing systems and will be released throughout the year.
Bellrae Marketing created a brand identity for The V Lady, a Brazilian sugaring salon owned by Chrystia Bowen. Work included logo creation, color palette, typography, brand photoshoot and a new website. Ongoing marketing services will include website content, email marketing and social media management.
Fable Advertising completed a new campaign for Virginia Lottery. The campaign promotes the lottery’s “New Games Every Tuesday” weekly game release program. Work included television, radio, digital, out-of-home and point-of-sale ads.
Arts & Letters promoted four employees to newly created executive positions, according to Shots.net. Adrian Mojica was named head of operations after serving as director of operations for XYZ, the agency’s in-house production studio. Brenda Schneider was appointed head of business management–group business director, also a new position. She was previously a group business director.
Sara Kastner was named head of staff. She was previously creative operations director at Arts & Letters. Theo Abel was appointed managing director. He was previously operations director.